NOA is a Cardiff based jewellery company which was set up in 2003 by a husband and wife with a background in architecture and fashion design.
Since their student days, Noa and Geffen Blok used to cooperate and assist each other with fashion and architecture projects while sharing their student flat. While Noa enjoyed making different kinds of jewellery pieces since childhood Geffen turned his creative attention to jewellery design at a later stage after both of them completed their studies and decided to collaborate on the same project, namely their jewellery label NOA.
The blend of fashion design and architecture is quite apparent in many of the designs. It is that different attitude to jewellery design, openness to different influences, and an original way of thinking that makes the NOA pieces stand out.
Ceramics, wood, aluminium, brass, silver and stainless steel are all taking part in creating the NOA jewellery collections.
Over the years the NOA pieces were sold in places such as the National Museum Cardiff, the British Museum, Chatsworth House, St Martin-in-the-Fields and the Courtauld Gallery as well as many other museum shops, gift shops and fashion boutiques around the UK and beyond.